Bike Month Collaboration in the RideAmigos Academy

Be inspired by bike month collaboration success stories

May is National Bike Month, and RideAmigos is marking the occasion by promoting bike month collaboration efforts with our partner organizations. Together, we have helped create successful and innovative programs that we hope will inspire others to join in the fun.

National Bike Month Case Study: San Luis Obispo and Santa Barbara County

SLOCOG / SBCAG Logos

Our National Bike Month collaboration case study comes from California, where the San Luis Obispo Council of Governments and the Santa Barbara County Association of Governments teamed up to launch an “All Star Challenge” in 2017.

The challenge centers on a friendly competition between neighboring companies and organizations, who are facing off to see which team can log the most bike commutes during National Bike Month. The competition includes:

  • Cal Poly State University vs. UC Santa Barbara
  • MINDBODY vs. Yardi Systems
  • California DOT (District 5) vs. RightScale
  • SRAM vs. Santa Barbara Bicycle Coalition

Unlike other challenges that simply count trips or miles, this challenge pits teams from organizations of similar sizes head-to-head to see which can motivate the highest percentage of employees to swap their cars for pedal power. (Learn more at the Rideshare.org All Star Challenge site.)

Both government councils use the RideAmigos transportation demand management platform to help shift commuter behavior . The platform has proven to be an essential tool during the development and launch of the 2017 All Stars Challenge. Its comprehensive suite of trip logging, communication, and administration features have made this unique cross-county All Stars Challenge a far easier and more manageable task. Since both municipalities already used RideAmigos, which natively supports such “normalized” percentage-based challenges, setting up and running the challenge was as easy as deciding the teams, setting up the system, and displaying the results. 

The San Luis Obispo Council of Governments has been an early adopter of the RideAmigos Academy Coffee Talk X initiative, which grew out of the popular Coffee Talk webinar series. In the ramp-up to the challenge, SLOCOG and SBCAG joined forces for several Coffee Talk X events to prepare their teams. Coffee Talk X enables RideAmigos partner organizations to draw ideas and foster direct connections with the employers and commuters they represent, helping them build sustainable commuting strategies that generate higher levels of participation. 

Beyond free participation in Coffee Talks, all RideAmigos platform administrators enjoy full access to the RideAmigos Academy. The Academy takes a community-focused approach to providing help, insights, ideas, and collaboration opportunities to those who want to play a leading role in the move toward sustainable commuting.

The RideAmigos team is all about collaboration, and we recognize that people have the power to create incredibly positive changes when they work together. To that end, we’d like to invite you to join our thriving and growing community of collaborators. Check out the numerous ways to get started with RideAmigos.

Incentives for Bike Commuting

Organizations that offer bike commuting incentives have a better track record of getting people to make the switch

A lot of people are theoretically open to making the switch to bicycle commuting, yet hesitate to actually make the jump or don’t stick with it for the long term. It’s a problem that many businesses and organizations have faced when trying to promote active, healthier and more ecologically responsible commuting alternatives.

One constant that’s emerged from creative thinking and a great deal of trial and error is that people are more likely to make the switch if you give them a compelling reason to do it. This strategy of providing bike commuting incentives can take many forms:

Competitive challenges

Some people just need to have their competitive spirit awakened, and creating a friendly but competitive bike challenge program is often enough to get commuters excited. Individuals and teams can vie to log the greatest number of bicycle commutes or the greatest total distance covered over a set period of time, with winners becoming eligible for prizes (and bragging rights!).

Points programs

Reward would-be drivers every time they commute by bike instead by awarding points for each vehicle commute saved. After reaching a certain threshold, the points can then be redeemed for prizes or other perks that might motivate your team members.

Raffles

This approach is similar to points programs, but instead of awarding points, they give commuters an entry in a prize draw for each bicycle commute they log. The bigger the prize, the more enthusiastic people will be.

Earn-a-bike initiatives

Numerous organizations have used this approach to great success. Earn-a-bike programs allow commuters to effectively trade their parking privileges for a bike. Check the Sonos earn-a-bike program for a great example of a strategy that worked very well.

If you need ideas for raffle, points program and competitive challenge prizes, here are some popular options:

  • Bikes or bike accessories (locks, helmets, reflective jerseys, etc.)
  • Vouchers or gift cards redeemable at local bike shops
  • Physical or digital-download gift cards to local malls, restaurants, or retailers
  • Event tickets (sports, movies, etc.)
  • Extra paid time off
  • Cash bonuses
  • Transit passes
  • Rideshare credits to services like Uber and Lyft

The RideAmigos team has great insights to share if you’re looking to create a bike commuting incentives program, and the RideAmigos platform is the ideal tool for shifting commuter behavior. Get started with RideAmigos today to learn more.

Shift your commuter programs into high gear for bike month

Make an impact with your National Bike Month commuting program.

Every year since 1956, May has been designated as National Bike Month. Sponsored by the League of American Bicyclists, National Bike Month offers businesses and communities a wealth of ways to encourage active, sustainable commuting alternatives.

National Bike Month is a great opportunity to improve health and fitness, reduce traffic congestion and pollution, and discover new ways of looking at your community. Bike-to-work programs enable businesses and organizations to get more people involved, and provide a perfect opportunity to encourage commuters to make a long-term transition to pedal power.

Building a successful bike-to-work program means getting as many people involved as possible. Here are a few winning tips to help you drum up robust participation rates for your smart commute challenges and events:

Start with a survey

When designing your bike to work challenge, the best place to start is with a survey. This will help you generate information-based insights into important factors like the experience level of riders, how far people will be commuting, and what routes they will be following.

From there, you can divide the respondents into groups that reflect their enthusiasm and experience level. This allows you to focus segmented promotional efforts on specific groups of people. Use strategic insights to help turn people with middling levels of interest into enthusiastic participants who can’t wait to get started. After all, promotional efforts are best directed at those who are on the fence instead of those who are already jumping at the bit to take part.

Create incentives

Gamification incentives, like prizes and rewards programs, give participants an extra bit of motivation to get involved in your bike to work challenge. Playing for points or pride can work in the short term, but commuter challenges work best when they also encourage people to make better use of smart commuting alternatives over the long run.

To that end, remember that offering rewards and prizes for continuing to commute by bike is a surefire way to get people to commit to behavior change over the long haul. You can also use short-term challenges as test runs for longer-term or permanent programs to see what works, what connects with participants, and where you need to improve your strategy.

Promote your program strategically

When you get around to launching your promotional campaign, build in time to analyze the results. Instead of making an all-in push from the get-go, leave wiggle room that allows you to make adjustments. This will help you bring more people into the fold, ultimately supporting a more successful program.

You can also learn more from our collaboration with Google on creating a strong and successful bike-to-work initiative.

Pair inexperienced riders with “bike buddies”

Bikepooling and “bike buddy” programs are effective options for reaching people who would like to bike to work but don’t feel comfortable riding alone. These programs match new riders with experienced bike commuters who can show new biking enthusiasts the ropes and help them navigate city traffic safely and confidently.

An added benefit of the “bike buddy” approach is that it helps improve workplace collegiality and foster increased cooperation among your company’s commuter base. People can form friendships and expand their professional networks through the connections they make by taking part in smart commute challenges and events.

Expanding beyond the challenge: Emerging ideas for driving long-term mode shift

Encouraging long-term behavior change is challenging, but one strategy that’s catching on is the idea of trading parking permits for bicycles. Organizations and institutions in both the public and private sectors have already leveraged this strategy to great success, and it provides a powerful incentive that reduces parking demand, keeps parking costs in check, and helps build a healthier, happier community.

Consider it as a potential end goal of your bike to work challenge!

Power your commuter challenges and incentive programs with RideAmigos

The RideAmigos software platform has everything you’ll need to design, promote, manage, and administer bike to month challenges and other commuter programs. Our industry-leading solution supports survey distribution, data analysis tools, incentive tracking, statistical management, and a complete range of other features for administrators and commuters alike.

To learn more, get started with RideAmgios today!

5 New Year’s Resolutions for Smart Commuter Management

Happy New Year! There’s no better time to create goals that will have a beneficial impact on your organization and the community at large than at the start of another trip around the sun. Here are five great ways you can make smart commuter management a priority in 2017.

#1: Collect More Information

The essential first step in generating behavior change is understanding the commuting habits of your organization’s members. Specifically, there are four key things you need to know:

  • What are the primary mode(s) of transportation currently in use among members?
  • How aware are members of the transportation benefits you currently offer?
  • What is the single most important consideration for members when choosing a way to get to work? Time? Cost? Something else?
  • What benefits or incentives would get members to try out an alternative mode of commuting?

Finding answers to these questions through commuter surveys will help you create a transportation program that’s got a much better chance of success.

#2: Experiment with Incentives

Providing incentives for leaving single-occupancy vehicles behind is a proven way to vastly increase program participation rates. Incentive programs come in many forms, with popular options including:

  • Pre-tax reimbursements for employees who use qualified modes of transportation
  • Preferred or lower-cost parking for carpool drivers
  • Parking cash-out programs that offer monthly payments to employees who give up their parking spots
  • Friendly individual- or team-oriented in-house competitions, with prizes for the winners who log the most miles or make the most trips using qualified modes of travel

Plan some experiments to try during 2017 and see which strategies best engage your commuters!

#3: Promote Transit as an Alternative to Solo Driving

Public transit is a great way for employees to save money, reduce congestion and pollution, and reduce wear and tear on their vehicles. Try offering partially or fully subsidized local transit passes and watch ridership soar.

#4: Participate in Bike to Work Week

Every spring, Bike to Work Week becomes a national initiative that helps get people moving and encourages greater numbers of commuters to make a permanent switch. Join in a Bike to Work Week being planned for your city or region, or if there’s not one in the works – help make it happen!

#5: Adopt a Comprehensive Commuter Management Tool

Commuters and administrators alike can benefit from a comprehensive platform like RideAmigos. Easily implement advanced carpool matching, distribute surveys, create networks and challenges, launch incentive programs, track results, and much more!

Learn More About Commuter Management Platforms

Empower Employees with Commuting Resources

Resources like localized map layers enable commuters to choose smarter modes of transportation

Businesses have a lot of incentive to encourage employees to make better use of alternative modes of transportation. In addition to payroll tax benefits, which are available to companies that offer employee commuting programs, studies have shown that options like ridesharing, vanpooling, and public transit help improve productivity and reduce stress. By providing employee commuting resources, businesses can build a happier, healthier culture.

Dynamic, relevant information is one of the most effective types of employee commuting resources a company can offer

One of the biggest hindrances to behavior change is uncertainty. So it only makes sense that integrated, up-to-date information is the most important tool to offer your commuters. If a commuter doesn’t know or isn’t sure how to make best use of alternative options, they are far more likely to just stick with the status quo.

For example, custom map layers can be used to provide resources like:

  • Carshare locations. Programs like Zipcar have become a popular alternative for multi-modal transportation – integrate their pick-up locations!
  • Bike facilities. Show helpful resources like bike racks, repair stands, and shops across your region.
  • Park-and-ride lots. Commuters living in the suburbs and outlying areas can avoid congested city corridors by driving to a park-and-ride lot, then carpooling or taking transit the rest of the way.
  • Parking availability. Help commuters say goodbye to wasting time and fuel by driving around looking for a place to park.

Choosing the right commuter management software is the best way to drive behavior change. The RideAmigos platform provides commuters with convenient access to a wealth of dynamic, customizable information through  its trip planning and commuter dashboard tools, and gives administrators the added change-making leverage of targeted incentives. These powerful functions enable users to choose smarter modes of transportation with confidence.

Learn more about RideAmigos’ custom map layers and data integration options.

Why Commuter Incentive Programs Are Important

Society at-large is becoming increasingly aware of the problems created by the overuse of single-occupancy vehicles. Even so, traffic congestion, pollution, and urban parking challenges still pose serious concerns. Commuting continues to be an enormous source of environmental impact.

Individual employers have an important role to play in moving towards a greener, healthier tomorrow. By taking the lead and encouraging commuters to use smarter, environmentally friendlier modes of travel, businesses can accelerate the path to progress.

The most effective way to get people to start using alternative ways of getting to work is to offer commuter incentive programs. These programs give commuters an added reason to embrace smarter modes of travel. Here’s why:

Help people take that all-important first step

Often the single biggest obstacle to change is taking that initial step, abandoning comfortable habits in order to try something new and different. This resistance is a common and natural part of the change cycle. Ask any smoker who’s managed to “butt out” about those difficult first days.

Incentive programs create financial, social, and community benefits to participants. They’re ideal for jump-starting commuter programs and getting people moving in the right direction.

Commuter incentive programs can target sub-groups in an equitable manner

Identifying specific sub-groups of employees who need a stronger nudge towards smart commuting is a good strategy. But, it’s difficult to mobilize these commuters into action without calling them out for having habits that you want to change. Targeted incentive programs offer an straightforward solution to a complex challenge.

Incentives are positive change makers

Congestion pricing. Exorbitant parking fees. Fuel surcharges. These are all examples of negative motivations for behavior change. They punish people for doing bad, rather than rewarding them for doing good.

Commuter incentive programs are just the opposite. They serve as positive change makers. From a psychological standpoint they’re a much more effective way to get people to adopt new habits.

The RideAmigos suite of commuter management software tools puts incredible power into the hands of organizations that want to create positive change. With a wide range of features for implementing commuter incentives and challenges, RideAmigos makes it easy for program administrators to get employees thinking differently about how they get to work.

Our goal at RideAmigos is to make commuter programs as easy and effective as possible. Want to find out how your current programs could be improved? Take our quick, 2-question survey and receive a free program analysis based on your top priorities:

Get a free analysis now!

Partner Highlight – WayToGo

Here at RideAmigos we’re always excited to see how our partner organizations are making the most of our commuter management tools. This month we’re featuring our partners at the Denver Regional Council of Governments and their WayToGo program.

WayToGo is transforming transportation for thousands of Denver-area commuters

RideAmigos is pleased to be the official provider of transportation demand management software for Denver’s WayToGo program, providing the power behind their MyWayToGo system. The WayToGo program is a regional partnership that pairs the Denver Regional Council of Governments with several local transportation management associations (TMAs) to provide local residents and commuters with a growing list of smart commuting options.

The key focus of the WayToGo program is to make alternative modes of transportation and commuting more accessible to area residents across as many demographics as possible. WayToGo applications serve both the public and private sectors in the Denver area, and current programs include:

  • Regional rideshare matching tools that pair commuters with local carpools and vanpools
  • Schoolpool programs that enhance school zone safety and offer students dependable two-way transportation on every school day
  • Practical support and resources for local cycling, walking, carshare, and flex-work initiatives

WayToGo also partners with local businesses to help build commuter programs that encourage more people to choose alternatives to single-occupancy vehicles. The program is also a proud partner and co-organizer of Denver’s annual Bike to Work Day.

Consistent year-over-year performance improvements bode well for WayToGo’s future

The WayToGo program has been generating impressive results since its inception, including an impressive string of years in which the program’s vehicle miles traveled (VMT) savings have increased. From 2014 to 2015 alone, WayToGo saw a 9 percent jump in VMT savings, rising from 12.8 million in 2014 to just under 14 million the following year. Projections indicate these trends will continue into the foreseeable future.

Also of note in 2015:

  • The number of WayToGo-registered vanpools increased by 13 percent, to a total of 114 throughout the Denver metro area
  • 17,890 families were enrolled in WayToGo’s schoolpool program by year’s end, marking a 6 percent increase
  • 1,018 employers provided Guaranteed Ride Home taxi vouchers to 119,500 local commuters who elected to bike, walk, carpool, vanpool, or take transit to work
  • Overall participation in Denver’s Bike to Work Day rose 12 percent year-over-year, and included 32,805 participants

WayToGo is currently focused on four primary initiatives: increasing awareness, boosting the number of registrations, encouraging more commuters to commit to alternative modes of travel, and making smart commuting a bigger part of the local commuter culture.

The RideAmigos software platform has been a major supporter of the WayToGo program’s sustained success, with our comprehensive range of end-user features and administrator planning, tracking, and reporting tools.

Does your organization want to have a bigger impact on how commuters think of and use transportation? Contact RideAmigos today for a free analysis of your commuter programs.

4 Best Commuter Survey Questions

Make sure you ask these questions on your next commuter survey

From Corey Tucker, our Program Specialist:

Corey TuckerCommuter surveys are critical tools for generating insights and promoting initiatives that impact commuter behavior.

Running an introductory survey before starting any new program is a great way to establish a baseline for assessing transportation mode-shift. Periodic surveys are also helpful for gathering specific, reliable information that can inform targeted promotions and marketing campaigns.

No two organizations are alike, and predetermining your approach and trying to force it onto your commuter base isn’t likely to work. The data generated by your survey is critical to forming a cogent commuter management strategy that speaks to the needs of the people in your organization.

Good commuter survey questions help commuter services managers create targeted programs. They deliver critical insights that would not otherwise have been apparent, allowing program designers to zero in on strategies that will generate positive and impactful results while delivering tangible benefits to commuters.

With that in mind, here’s a look at my four favorite commuter survey questions, why they work, and when they should be used:

What has been your primary mode of commuting over the past year?
This is the single most important question to establish a baseline understanding of commuter behaviors. How else will you be able to track the impact your changes have made?

By understanding how the lion’s share of your commuters are getting to work, you can also pinpoint the alternative modes they are most likely to adopt. For example, let’s say you’ve got a lot of solo drivers in your organization. You might struggle to get them to give up the convenience of their personal vehicles to adopt a longer, more difficult journey on public transportation.

However, you might have more luck with an employee carpooling program that matches commuters who live close to one another. They can take turns sharing driving duties, enjoying all the benefits of point-to-point private transportation while still contributing to the program’s success.

How familiar are you with employee transportation benefits?
In some cases, businesses that offer transit subsidies, carpooler benefits, secure bike storage, locker rooms, and showers still see little in the way of change. The problem could be that your employees simply aren’t aware that you support alternative commuting modes. This is a great way to find out.

If you determine that a lack of employee awareness is holding back the success of your commuter management programs, make a simple investment in promoting them. Combined with other interventions, this simple change could drive significant shifts in commuter behavior.

What is the main factor in deciding how you’re going to get to work?
To maximize benefits, you have to fine-tune your programs and marketing efforts to make sure they speak to the needs of your employees. For example, if the length of the commute is the primary consideration for your commuters but you’ve built a program that advertises cost savings, you’re not reaching the most important point of appeal.

In our experience, the most successful programs are the ones that deliver the commuter-end benefits team members are looking for. Your commuter survey questions should take a razor-sharp focus in trying to find out what commuters want and need, then tailoring your programs to deliver it.

Would additional benefits or incentives make you more likely to try alternative modes of commuting?
Targeted incentive programming is more effective than broad-stroke programs, so take advantage of questions that reveal exactly what it will take to get commuters to change their habits.

Give people a wide range of options. Parking cash-out programs, points programs, and commuter challenges are all great starting points. For more ideas, check out the San Francisco Department of the Environment’s web portal on commuter benefits: they’ve assembled a strong collection of possibilities.

Commuter surveys are ideal if you’re planning to harness the power of the RideAmigos platform and our data analysis tools to enact positive changes in your organization, and they’re fully supported by our software.

Learn more about using surveys with RideAmigos

How Commuting Impacts the Environment

Every commute made in a single-occupancy vehicle puts more pressure on the environment

Even though alternatives like telecommuting continue to gather momentum, a large majority of the world’s workforce still travels to and from a physical workplace, day in and day out. While governments are increasingly focused on improving transit infrastructure to reduce the number of trips made in single-occupancy vehicles, commuting by car remains entrenched as a preferred mode of travel in many cities. This creates a huge amount of stress on the environment, our natural resources, and on commuters themselves.

Individuals may think they can’t make a difference, but the numbers tell a different story. Here’s a run-down of the carbon dioxide emissions produced by commuting 10 miles (one way), five days per week for one year:

  • Small car (35 MPG fuel economy): 1.4 tons
  • Midsize car (20 MPG fuel economy): 2.6 tons
  • Full-size car/SUV (14 MPG fuel economy): 3.8 tons

According to statistics from the 2009 National Household Travel Survey from the U.S. Federal Highway Administration, 93% of commuters drive alone with an average commute trip length of 12 miles.  

Getting even a small percentage of those vehicles off the road by having commuters choose cleaner, smarter modes of transportation would have an immediate and highly beneficial effect on the environment.

Small-scale but widespread changes lead to major positive impacts

To quantify the positive impact that alternative commuting can make, here’s a look at the statistical flip-side of the coin:

  • If 5 percent of the New York City residents who solo commute by car or taxi switched to riding bikes, they would save 75,000 tons of carbon dioxide emissions per year. That’s roughly equivalent to planting 30 square miles of forest.
  • In the United States, about 50% of all elementary students are taken to school by car. If just 20% of those students walked or biked instead, the environment would be spared of about 356,000 tons of carbon dioxide annually.
  • A recent survey found that 89% of Americans believe that reducing energy consumption should be a primary focus of transportation development strategies.

Clearly, the support for a cleaner future is already part of the public consciousness. The power to make meaningful changes just needs to be brought to a wider base of commuters. That’s one of our primary goals here at RideAmigos. We want to help people enjoy their commutes and contribute to creating a better world. Join us in our mission to transform transportation, one commute at a time!

Transportation demand management strategies can make a difference

Implementing commuter programs at an organizational level can be a big help. Businesses, schools, government agencies, and universities all have a role to play in striving to reduce the number of inefficient solo driving trips to and from their facilities each day.

Here are some examples of organizational transportation demand management strategies you can use to encourage transportation sustainability:

  • Commuter programs for businesses and large government employers: Software-powered rideshare networks help commuters forge closer collegial ties, reduce stress, improve their work-life balance, boost their job satisfaction, and improve their productivity. Implementing them alongside support for active commuters, like secure bike parking areas and on-site shower facilities, can drive sustained behavior change.
  • The power of schoolpools: Elementary and secondary school communities can form schoolpools that work like employer-based rideshare networks. Parents can take turns driving kids and their friends, reducing the number of solo car trips to and from schools. A major side benefit: schoolpools improve safety by reducing the number of vehicles converging around schools at peak times of day.
  • Get smart about university transportation: University rideshare networks offer similar safety improvements and go a long way toward reducing parking demand on campus. Another idea we like: bundle public transportation passes into each semester or school year’s optional fee schedule. Students will make better use of transit options if they don’t have to pay out of pocket to access your local network.

The cities of tomorrow are already being engineered to support more sustainable transportation alternatives. You can make the smart city commuter program model part of your organizational philosophy by becoming an early adopter, and RideAmigos can help.

Benefit from the TDM industry’s leading software platform

Our powerful commuter management software platform was designed to make alternative modes of transportation more accessible to a larger number of people. One of the best ways to find the right solutions for your organization is to take advantage of software-based survey and data analysis tools. The RideAmigos platform offers a long list of ways to generate meaningful, actionable insights that help you design intelligent and effective commuter programs.

A long and growing list of businesses and organizations have used RideAmigos to great success. Help reduce the commuting impact of your community by discovering the transformative capabilities of RideAmigos. 

Contact us today to learn more!

Employee Carpool Programs

Promoting participation in employee carpool programs has powerful organization-wide benefits

Employee carpool programs are one of the most effective tools businesses can use to help fight local traffic congestion. With the right software tools, they’re easy to set up, a breeze to administer, and go a long way toward helping organizations reduce their carbon impact.

While their environmental benefits tend to draw the most attention, enterprises enjoy many other advantages by encouraging employees to skip the solo drive and share rides.

Some of the key benefits of employee carpool programs include:

Savings on parking costs

When employees share rides, demand for on-site parking will diminish. This helps employers realize significant savings on parking costs.

Cutting back on parking costs can save businesses huge amounts of money, particularly for companies located in densely populated metro areas where parking facilities are at a premium. The demand for limited available space sends costs soaring in such cases. Investing in strategies that cut down on parking costs can generate very favorable returns.

Today’s next-generation tech tools can help you solve the parking crunch while delivering a one-stop shop for managing all your commuter programs.

Boosting employee productivity

Research shows that people who carpool arrive at work feeling better, with lower stress levels. This contributes to increased productivity throughout the day along with better health and improved job satisfaction.

Another productivity-related benefit of enterprise rideshare networks is that they help people get a jump on the day. When a commuter doesn’t have to drive, their hands and minds are free. They can get a leg up on their email messages, review their to-do lists, and even get started on some simple tasks that can be performed remotely.

A happier workforce

Studies have also shown that employee carpool programs help build a more collegial work environment, with strengthened social connections that contribute to higher overall levels of job satisfaction.

Carpool-based commuter benefit solutions bring people together in unexpected ways. Over the years, we’ve heard countless anecdotes about coworkers who had no idea they lived in the same area until they were matched together by ridesharing software. Lasting friendships and valuable professional connections often result from these types of relationships, giving you another benefit to sell to your commuter base.

A reduced environmental footprint

Companies that institute employee rideshare programs project ecological values in keeping with environmental responsibility. Thus, these programs go beyond immediate commuter benefit solutions and help organizations make tangible, discrete contributions to the greater good.

Building a happier, more productive workforce and making environmental responsibility a top priority also helps boost employee retention rates. Companies with high employee retention rates tend to attract better job candidates, and this helps position the business for sustained future success.

Positive company culture and identity

Today, talented job candidates look at more than just salary and benefits when evaluating job offers. They also consider the company’s culture, identity, and values. Growing numbers of people, particularly in younger age demographics, prefer to work for businesses whose values align with their own.

As topics like climate change and the environment continue to grow in the public consciousness, more and more people want to do something that makes them feel good about their choices. Companies that offer carpool programs and commuter transportation benefits that reduce pollution offer an easy, everyday path to healthier, more sustainable behavior. This, in turn, supports a positive organizational culture that makes working for your business more appealing.

Get commuters excited about employee carpool programs. Here’s how.

With employee carpool programs, greater participation equals greater benefits. These strategies are proven to help increase opt-in rates for corporate ridesharing:

  • Adopt a gamification approach by encouraging participants to align themselves in teams, then track the number of trips and miles logged
  • Offer incentives to participants and prizes to competition winners
  • Use commuter management software like RideAmigos to help employees who live in close proximity connect with one another
  • Match prospective participants who have similar work schedules
  • Offer free, reduced-rate, or preferred parking to vehicles used in carpools
  • Promote individual end benefits, like lower stress, savings on transportation costs, and reduced wear-and-tear on privately owned vehicles

Software tools like the RideAmigos platform are ideal for creating, promoting, and managing employee carpool programs. RideAmigos’ groundbreaking enterprise ridesharing solution offers companies and organizations an unprecedented suite of powerful rideshare program creation, management, tracking, and reporting tools. Our platform also makes it easy to connect program participants, create games and competitions, track and administer rewards, and much more. It delivers everything you’ll need to design, implement, refine, and manage commuter programs that make a big difference.

Put your carpooling program in overdrive and maximize its environmental, financial, and organizational benefits. Get started with RideAmigos today!