Seeking alternatives to more parking?
Try strategies that get commuters out of single-occupancy vehicles.
Soaring parking demand often puts transportation managers in a difficult spot. In many cases, it isn’t physically possible to add more parking spots. This forces businesses and organizations to consider inconvenient alternatives like offsite parking. Even when it is possible to add more parking spots, doing so is almost always a costly proposition that isn’t likely to generate positive returns in the long run. Thankfully, there are some great alternatives to more parking that can both save money and reduce corporate environmental impact.
The best alternatives to adding more parking are those that get people out of single-occupancy vehicles and into smarter options for getting where they need to go. Here’s a look at the most popular options, along with ways to encourage commuters to use them:
- Rideshares and carpools: Smart, location-aware ridesharing programs help interested commuters connect and make arrangements to share costs and driving duties.
- Vanpool programs: Set up vanpool shuttles that link major regional transit hubs to your offices or work sites.
- Bike to work: Provide bike commuters with route guidance, bikepool buddies, and resources like secure racks, lockers, showers, and “guaranteed ride home” options for stormy weather and unexpected emergencies.
- Public transportation: Offer free or subsidized transit passes to get people to using buses, subways, and regional light rail trains instead of driving.
Incentive programs that track commuter usage of smart alternatives and reward individuals or groups are also a great way to get people out of their cars and into smarter options.
Of all the available alternatives to more parking, reducing demand is the best. Here’s the most effective strategy:
Parking cash-out programs are a proven method for reducing demand, making them one of the best alternatives to more parking. In a nutshell, these programs offer employees a choice: hang onto your parking spot, or take a weekly/monthly cash payout that represents the amount of money the business pays to rent or maintain the spot.
The reason it works is simple: it makes commuters feel as though they’re giving something up by continuing to drive to work and use a parking spot. When combined with other commuter management strategies, like rideshare matching, incentive programs, and subsidized transit passes, parking cash-outs are even more effective.
The revolutionary RideAmigos commuter management software platform is a great investment for businesses looking to change commuter behavior and cut the soaring costs associated with parking rentals and ownership. Get your organization moving in the right direction – contact RideAmigos today!